Essie Announces Revamped Gel Line

Essie gel’s renamed shades will be available in April exclusively at fine salons nationwide.
17 March, 2016

Beginning in April 2016, beloved nail brand essie will be revamping its gel line, renaming the gel shades to match the iconic Essie polishes users know and love. Including cult classics like “ballet slippers,” “licorice,” and “smokin’ hot,” the revamping will allow clients to select from some of their favorite essie hues.

Originally launched in 2013 and designed to respect natural nail health, Essie gel’s state-of-the-art formula continues to deliver 14 days of exceptional color and shine. Choosing your favorite might be hard, but finding your perfect gel match just got a whole lot easier!

Additionally, Essie gel will now feature an exciting new base coat. Formulated to prime and protect nails while promoting color adhesion, this advanced base coat with reduced odor provides easier application and a flawless finish.

Essie gel’s renamed shades will be available in April exclusively at fine salons nationwide.

from link: www.nailpro.com